Automotive
Multimedia & Digital Marketing Diploma
A 10-month diploma in photography, design, video editing, visual effects, AI and social media marketing, ending with a graduation project presented to a committee.
Diploma modules
Photography40 hrs
- Introduction to photography: Camera basics, lenses and manual settings (ISO, shutter, aperture)
- Composition and lighting: Framing rules, natural and artificial lighting
- Cinematography: Camera movement, shot types and visual storytelling
- Hands-on practice: Indoor and outdoor shoots plus a mini project
Adobe Photoshop30 hrs
- Fundamentals: Cropping tools, color and layers
- Photo editing: Photo correction, color adjustment and retouching
- Advertising design: Posters and social media ads
- Hands-on practice: Designing complete ad campaigns
Adobe After Effects30 hrs
- Fundamentals: Interface, compositing and green screen keying
- Motion graphics: Animating text and logos
- VFX: Visual effects, motion tracking and cinematic tricks
- Hands-on practice: Producing a short promotional video
Adobe Premiere Pro45 hrs
- Introduction to editing: Cutting, arranging shots and sound
- Advanced editing: Color grading and narrative editing
- Professional workflow: Working together with After Effects
- Hands-on practice: Producing a short ad and a short film
DaVinci Resolve25 hrs
- Introduction: Interface, importing and exporting
- Color correction
- Professional grading: Mood, LUTs, Matching Shots
- Hands-on practice: Grading cinematic footage
AI in Design30 hrs
- Introduction to AI tools: Midjourney, Runway, Photoshop AI
- Generating images, and generating and animating videos with AI
- Using AI together with editing and design software
- Hands-on practice: Producing a complete campaign with AI
Social Media Marketing20 hrs
- Content strategy and building a posting plan
- Video marketing: Reels, Shorts
- Hands-on practice: Managing a page and running a full campaign
Graduation Project20 hrs
- The idea: Developing a project idea (an ad, a short film or a full campaign)
- Production: Shooting, editing, design and marketing
- Presentation and assessment: Presenting the project to the graduation committee for final assessment
Total: 8 modules · 240 training hours
Timeline
Months 1–2
Photography (40 hours) over the first 7 weeks, then Photoshop begins (4 hours) in the final week
Month 3
Photoshop is completed (the remaining 26 hours)
Months 4–5
Premiere Pro (45 hours) over about 7.5 weeks, then After Effects begins in the last half-week
Month 6
After Effects (30 hours), completed this month
Month 7
DaVinci Resolve (25 hours)
Month 8
AI in Design (30 hours) over 5 weeks, running into the first week of month 9
Month 9
AI in Design is completed (the remaining 6 hours), then Social Media Marketing (20 hours) over about 3.5 weeks
Month 10
Graduation Project (20 hours)
Ready to join?
Get in touch to reserve your seat or ask about anything.
About Elite Excellence Academy
A vocational training academy in Amman offering hands-on courses and diplomas in automotive, data, fashion, multimedia, electronics and management.